The Blog on the Border » Site Loading Time

Site Loading Time

by Richard Sapien
April 15, 2010

I was talking to Freddy Espinoza, Finance and Accounting major and Ri blogger, yesterday about the Ri website design and Content Management System (WordPress). After sharing how impressed he was with the website, I told him about my frustration with the site’s slow loading times. After all, the perfect way to deter site traffic is to make visitors wait for pages and posts to load.

Freddy said he hadn’t noticed the slow loading times, but he told me he would “check it out.” I thanked him and we went our separate ways. A few hours later I learned a lesson: Never give a financial analyst a task without expecting the cold hard truth and a corresponding graph.

Freddy, by way of comparative analysis and volatility radars, confirmed my fear: the site was slow. It became clear to me that if somebody was willing to put this much effort to show me that our website was slow, I should put equal effort into speeding the site up. After a long day of trial and error (site caching, image optimization, database optimization and repairing, plug-in testing, etc.), the site should be much running much snappier. Please leave a comment in this post to give the site loading time a thumbs up or down.

To me, this story exemplifies what I love about the magazine. The magazine requires collaboration and hard work, but at the end of the day, all parties involved can feel proud that they helped create something impressive. As my staff and I have learned, it is not easy to run a publication. A lot of work goes into brainstorming, research, writing, editing, photographing, recording, marketing, and managing schedules. Having said that, the mag has been a great experience thus far and I encourage anybody interested in participating to step on up. We have big plans.

Richard Sapien

Sapien is a graduate of The University of Texas at El Paso class of 2010. He served as the President of the Regional Economic Development Association and Vice President of the Business College Council. He will join the Stanford Law School class of 2014 this fall.

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